Episode 253

Amber Griffiths Maker of Legends First Steps | DFS 253

Get all the inside secrets and tools you need to help you develop your intuitive and leadership skills so you are on the path to the highest level of success with ease. Amber Griffiths shares impactful nuggets of how she makes legends!  What steps are you ready to take?

In this episode you will learn:

  • Define what you mean by success
  • Do it YOUR way!
  • Show up authentic


You can find Amber in all the right places!





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Are you ready to tiptoe into your intuition and tap into your soul’s message? Let’s talk 



Listen in as Jennifer Takagi, founder of Takagi Consulting, 5X time Amazon.Com Best Selling-Author, Certified Soul Care Coach, Certified Jack Canfield Success Principle Trainer, Certified Professional Behavioral Analyst and Facilitator of the DISC Behavioral Profiles, Certified Change Style Indicator Facilitator, Law of Attraction Practitioner, and Certified Coaching Specialist - leadership entrepreneur, speaker and trainer, shares the lessons she’s learned along the way.  Each episode is designed to give you the tools, ideas, and inspiration to lead with integrity. Humor is a big part of Jennifer’s life, so expect a few puns and possibly some sarcasm.  Tune in for a motivational guest, a story or tips to take you even closer to that success you’ve been coveting.  Please share the episodes that inspired you the most and be sure to leave a comment.  


Official Website: http://www.takagiconsulting.com

Instagram: https://www.instagram.com/jennifertakagi/

Facebook: facebook.com/takagiconsulting


Wishing you the best,

Jennifer Takagi

Speaker, Trainer, Author, Catalyst for Healing


PS: We would love to hear from you! For questions, coaching, or to book interviews, please email my team at Jennifer@takagiconsulting.com

Transcript
Jennifer Takagi:

Welcome to the destined for success podcast.

Jennifer Takagi:

I'm your host, Jennifer Takagi and this podcast used to be

Jennifer Takagi:

called new manager media manage right from the start. Many of

Jennifer Takagi:

the concepts are the same, that there's a little shift. There's

Jennifer Takagi:

a shift because I know we are all destined for success. And I

Jennifer Takagi:

want to help you find the fastest, smoothest way to reach

Jennifer Takagi:

your highest best as quickly as possible. Join me in today's

Jennifer Takagi:

episode, where you're going to come up with new ways to build

Jennifer Takagi:

your skills, and influence others to make the impact you

Jennifer Takagi:

desire to make. I look forward to connecting with you soon.

Jennifer Takagi:

Welcome to destined for success. I'm your host, Jennifer Takagi

Jennifer Takagi:

and I'm so excitable today, because I have my friend Amber

Jennifer Takagi:

Griffiths with us. And the funny thing is Amber and I met at an

Jennifer Takagi:

event in person, I believe it was in September of 2019. Then

Jennifer Takagi:

we met again in June of 2023. She booked a coffee chat call

Jennifer Takagi:

and a podcast interview, which we're doing today. But on our

Jennifer Takagi:

coffee chat. I said I met you at an event and she was yeah, in

Jennifer Takagi:

New Orleans like three weeks ago. And I was like no, I met

Jennifer Takagi:

you before that. So the bottom line is we met in person two

Jennifer Takagi:

times, not once, but twice, before we ever met online.

Amber Griffiths:

So not how the world works anymore.

Unknown:

So as backwards, you're here, I'm so happy my links

Unknown:

worked because sometimes technology can be my friend.

Unknown:

Sometimes it's a little seven, two. And so like it worked in

Unknown:

awhile. Ah, here we are. It's perfect. So I love that your

Unknown:

title on the Zoom call is maker of Legends. You spoke at an

Unknown:

event called work party Monday afternoon all about getting your

Unknown:

personal brand out there. So tell the audience a little bit

Unknown:

about yourself about your history. And what you do to help

Unknown:

make me a legend.

Amber Griffiths:

Oh, my goodness, that's a lot of

Amber Griffiths:

questions all in one place.

Unknown:

Because now we can go anywhere with this

Amber Griffiths:

kind of No, the world is our oyster. Yes. So

Amber Griffiths:

first things first, I'm so tickled to be actually connected

Amber Griffiths:

like in this real way. Because I mean, meeting you in 2023 as if

Amber Griffiths:

you were a stranger, when you absolutely weren't, is just it's

Amber Griffiths:

like meeting an old friend for the first time. It's so

Amber Griffiths:

fabulous. I just love it. So thanks for having me, I'm

Amber Griffiths:

thrilled to be here. I'm a little bit about me, I was

Amber Griffiths:

certain I was going to be a pharmacist, all the way through

Amber Griffiths:

high school, got a gutter scholarship, got a job at the VA

Amber Griffiths:

hospital here in Salt Lake City, and was well on my way to be a

Amber Griffiths:

pharmacist. And then I realized that I have no interest in pills

Amber Griffiths:

or medication or anything. I had spent six years working at this

Amber Griffiths:

hometown pharmacy that was like pharmacy in the front floral in

Amber Griffiths:

the back. And so I thought for sure that that's what like I

Amber Griffiths:

knew I loved it. And I love the people that I worked with. And I

Amber Griffiths:

thought that's why I wanted to do pharmacy. And what it turned

Amber Griffiths:

out is I love the people. I love the stories, because they would

Amber Griffiths:

come in between the pharmacy and the floral shop. I would see

Amber Griffiths:

them on their best and their worst possible days. We did

Amber Griffiths:

wedding arrangements, we did prom, we did funeral

Amber Griffiths:

arrangements. And then the medication is hey, by the way,

Amber Griffiths:

we're going to do birth control because I'm not having any more

Amber Griffiths:

kids yay. And I'm getting off birth control. We're doing

Amber Griffiths:

prenatal because I've had, I mean, it was such extremes, like

Amber Griffiths:

all the way through there. And it wasn't about medication. It

Amber Griffiths:

was about those people. And it was about hearing their stories.

Amber Griffiths:

And it took me way too long to figure out that I was destined

Amber Griffiths:

to work with people. And because I love them, like always been

Amber Griffiths:

that social person. Now, you know, my parents moved us into a

Amber Griffiths:

new little town when I was four years old. And while they're

Amber Griffiths:

unpacking the truck, I was walking up and down the street

Amber Griffiths:

introducing myself to all the neighbors like they thought I

Amber Griffiths:

was lost. I was just making friends. I found a place that

Amber Griffiths:

offered me ice cream. You know you're not supposed to take

Amber Griffiths:

candy from strangers. But if they're two little old ladies

Amber Griffiths:

sitting on the porch with ice cream, totally just entering,

Amber Griffiths:

you should stay here till we figure out who the heck you are,

Amber Griffiths:

where you belong. So I've always loved people, and I've loved

Amber Griffiths:

their stories forever. And I think partially because if you

Amber Griffiths:

can get somebody in a position where they're willing to share

Amber Griffiths:

that with you, that's magic. Like they're, I know you have, I

Amber Griffiths:

know you've experienced this in your world to Jennifer, because

Amber Griffiths:

like when you get in that vulnerable, I'm going to open

Amber Griffiths:

up. And then they think they're going to open up the like the

Amber Griffiths:

top three layers, and then all sudden, you're in layer 2829.

Amber Griffiths:

And they're like, Oh my God, what did I just do? Like? How

Amber Griffiths:

did I? How did you make me say that? Where did we go from here?

Amber Griffiths:

Yeah, I wasn't, I wasn't gonna see that. And it's just

Amber Griffiths:

beautiful. Because you realize how many of us have those

Amber Griffiths:

stories, hidden, good, and bad, and ugly and wonderful. We have

Amber Griffiths:

put so many expectations in so many different disappointments

Amber Griffiths:

and all those things that have just clouded and suffocated our

Amber Griffiths:

voice. That now I get to work with people and say, like, what

Amber Griffiths:

do you what really lights you up, you shouldn't have to do one

Amber Griffiths:

on one coaching. If you don't like one on one coaching, you

Amber Griffiths:

shouldn't have to do it. Like, especially because I've worked

Amber Griffiths:

with entrepreneurs almost exclusively. And when I can get

Amber Griffiths:

into there and say, let's talk about the things you love to do,

Amber Griffiths:

not the things you think you should, or some coach somewhere

Amber Griffiths:

along the way or some guru said, Hey, this is how you make money,

Amber Griffiths:

do exactly what I say and fit into this box and fold in the

Amber Griffiths:

corners of your personality and your creativity and your

Amber Griffiths:

uniqueness. And you'll make a billion dollars. It's a load,

Amber Griffiths:

it's an absolute crock. And that's left them burned. It's

Amber Griffiths:

left them disappointed and dejected. And, and every time

Amber Griffiths:

something like that happens to a human being we get a little

Amber Griffiths:

quieter. We, you know, we go back and retreat into our find

Amber Griffiths:

them this is my space, and I will sit in my corner and I

Amber Griffiths:

won't stand up. I mean, how many? How many times if you if

Amber Griffiths:

you think back in your childhood, knowing you as much

Amber Griffiths:

as I do, you probably have experienced this. You're too

Amber Griffiths:

loud. Let's sit down and let somebody else talk. Okay, we've

Amber Griffiths:

heard from you be like, we all have some version of that. And

Amber Griffiths:

sadly, we've carried that into our business too. So I get to

Amber Griffiths:

help you unlock that. And I do that through the power of

Amber Griffiths:

branding. Because it's not just local font colors. It's it's

Amber Griffiths:

your voice. It's your mannerisms. It's your isms. It's

Amber Griffiths:

your values and how they're expressed and how you treat

Amber Griffiths:

people. And creating a brand that is a living, breathing

Amber Griffiths:

entity that grows with you. So that when you show up totally

Amber Griffiths:

authentic totally, and everything in your skin that is

Amber Griffiths:

so beautiful you, your audience just breathes you in. And when

Amber Griffiths:

they can experience that, that makes you unforgettable that

Amber Griffiths:

makes you legend. That's what I get to do with people.

Jennifer Takagi:

Oh, have I done that yet? Like, what are we

Jennifer Takagi:

gonna do that tomorrow?

Amber Griffiths:

Yes, yes, we should totally, let's say two

Amber Griffiths:

o'clock on it

Jennifer Takagi:

on your calendar. So I just have to say

Jennifer Takagi:

last weekend, I had kind of a traumatic event. We have a

Jennifer Takagi:

little place at the lake and I have a golf cart. And I was

Jennifer Takagi:

going to our neighbors to ride out with my friends on the boat.

Jennifer Takagi:

My husband was busy had appointments. So he was going to

Jennifer Takagi:

meet me out there and later at the beach. And I'm driving down

Jennifer Takagi:

the road. And I don't know how fast my golf car goes. But all

Jennifer Takagi:

of a sudden, it's going left and I need to be in the middle of

Jennifer Takagi:

the road and it's going to the left and I'm turning the

Jennifer Takagi:

steering wheel and it's not turning. And all of a sudden I

Jennifer Takagi:

realized I'm headed straight for a telephone pole and electrical

Jennifer Takagi:

box. And I was going I slam on the brakes at just the right

Jennifer Takagi:

moment. And the back tire literally just dug up all the

Jennifer Takagi:

dirt as I went down into a ditch. Luckily, it wasn't a deep

Jennifer Takagi:

dish ditch and it was all grass. But that golf cart because the

Jennifer Takagi:

wheels were turned to the left. And I hit the brakes. It curved

Jennifer Takagi:

the golf cart. So we did I didn't hit the telephone pole. I

Jennifer Takagi:

called my husband he was a complete hero. He jumped in the

Jennifer Takagi:

car he came to me and the tie rod had come detached. So he

Jennifer Takagi:

reattached it and goes have a fun day. See you later and the

Jennifer Takagi:

golf cart drove and off we went while I was telling my friends

Jennifer Takagi:

this because this was a big deal like this could have been

Jennifer Takagi:

catastrophic. Yeah. And this one sassy friend of her friend was

Jennifer Takagi:

visiting that I had never met before and she was like, this is

Jennifer Takagi:

Jennifer. Jennifer. I hear you heard I had a dramatic story

Jennifer Takagi:

with a golf cart. Show your drama tell the story. It was

Jennifer Takagi:

like that it was traumatic. Like it Yeah, it was scary. And

Jennifer Takagi:

there's not much protection with a golf cart. Like if I had hit

Jennifer Takagi:

that to 50 miles an hour or however fast I was going it was

Jennifer Takagi:

going to be ugly. So um, it kind of cracks me up a little bit.

Jennifer Takagi:

And it might have been a little hurt feeling I don't know. But

Jennifer Takagi:

it was like, Yes, I'm dramatic. And yes, I tell really good

Jennifer Takagi:

stories? At least I think I do. I'm super happy to totally do.

Jennifer Takagi:

But it was kind of funny that her perception of it was I'm

Jennifer Takagi:

dramatic.

Amber Griffiths:

You're dramatic. Yeah. But over the top

Jennifer Takagi:

that it was true, like, I didn't embellish,

Jennifer Takagi:

like, almost hit a telephone pole.

Amber Griffiths:

You would have been bad it would have been it

Amber Griffiths:

would have been scary. And what's wrong with a little bit

Amber Griffiths:

of passion and excitement and energy? I mean, you could have

Amber Griffiths:

said, so Ember the other day, I was dragging my golf cart, and

Amber Griffiths:

then you're ready to pull. I didn't put it I did that for me.

Amber Griffiths:

Like, you know, I mean, I think part of it is like, we get to

Amber Griffiths:

decide why we're sharing our stories. Like, is this because I

Amber Griffiths:

need to tell this or because, oh, my gosh, I need to tell

Amber Griffiths:

this. And I need you to just be like, Oh, my gosh, are you okay?

Amber Griffiths:

I don't need you to fix anything. I don't need a

Amber Griffiths:

judgment. I just want to be able to tell my story and tell my

Amber Griffiths:

truth here. Yeah. I'm sorry. I think you're right. I think

Amber Griffiths:

there's Okay, well, like my version of it was because I'm

Amber Griffiths:

one of eight children. I'm number three. It's a small Utah

Amber Griffiths:

family of eight kids. And I got the case, sweetie, you have 30

Amber Griffiths:

seconds to tell me this story. From my parents, and not because

Amber Griffiths:

they're terrible parents, because they have so much to do.

Amber Griffiths:

And there's so many of us to take care of

Jennifer Takagi:

are going to tell their story. Right?

Amber Griffiths:

Right. Like if we all get to use all of our

Amber Griffiths:

words, they would not get anything else done. But because

Amber Griffiths:

I insisted on telling him I like but let me tell you what

Amber Griffiths:

happened to me the details matter and, and all the I Have

Amber Griffiths:

you reenact this part of it. So rather than edit, I got really

Amber Griffiths:

really fast at speaking like I upped my so I am You are

Amber Griffiths:

speaking with a speech and debate champion, state and

Amber Griffiths:

national, like broke JV like I debate like nobody's business

Amber Griffiths:

because I can talk really, really fast especially gonna get

Amber Griffiths:

except about something because I only have like six it's like the

Amber Griffiths:

starter. You have like a completely messed with my speech

Amber Griffiths:

pattern. But I told my story. Dang it, I got a word. But that

Amber Griffiths:

was impart my version of amber she. And honestly, Jennifer,

Amber Griffiths:

when I speak to these women entrepreneurs, specifically the

Amber Griffiths:

women, I'm done. I've had it. I insist that they get hurt. And

Amber Griffiths:

insist that they get to use their own words and tell all the

Amber Griffiths:

crazy awesome, fabulous details of anything they want to say. I

Amber Griffiths:

don't like there's nothing that makes somebody else's story more

Amber Griffiths:

important. There's nothing? Uh, well, I she does this kind of

Amber Griffiths:

the same thing I do. So I don't need to talk about it. Nonsense,

Amber Griffiths:

nonsense. Get your box stand up there and preach one. Like,

Amber Griffiths:

let's hear it. There's nobody else can tell it like you do. I

Amber Griffiths:

could tell about star Jennifer. Even if it didn't happen to me.

Amber Griffiths:

And it would be completely different. It would sound

Amber Griffiths:

completely different. How can we not allow that in business and

Amber Griffiths:

in serving each other to you know, like,

Jennifer Takagi:

I'm the youngest of four. With two older

Jennifer Takagi:

sisters. My brother was the oldest and then two sisters. And

Jennifer Takagi:

I my dad was the shy, quiet type. Like he was the introvert

Jennifer Takagi:

and the whole family. And one day he looked at me he goes

Jennifer Takagi:

Jennifer, you do not have to share every thought that comes

Jennifer Takagi:

into your head. Oh, gee, Dad, you have no idea what I don't

Jennifer Takagi:

share. No kidding.

Amber Griffiths:

You're getting 10% sweet cheeks.

Jennifer Takagi:

Skim right off the top. Yes. So if I'm going to

Jennifer Takagi:

be more successful, because the podcast is destined for the set

Jennifer Takagi:

success, if I'm going to be more successful, like do you have a

Jennifer Takagi:

couple of one, two or three pointers tips that like I can

Jennifer Takagi:

embody that will, you know, bolster me and, you know, shine

Jennifer Takagi:

my brand a little more?

Amber Griffiths:

Absolutely. Okay. So first of all, I'm like,

Amber Griffiths:

Are you kidding? This is my I love this. One of the things I

Amber Griffiths:

would highly recommend, and that sounds really obvious, and yet

Amber Griffiths:

we forget this part. define what you mean by success. Because

Amber Griffiths:

some people that's a million dollars, some people a million

Amber Griffiths:

is just a drop in the bucket and they want to a million. Some

Amber Griffiths:

people want to be famous. Some people want to impact 10,000

Amber Griffiths:

people and know that they've impacted 10,000 people. Some

Amber Griffiths:

people want 100,000 Sometimes success is I want to have

Amber Griffiths:

revenue coming in on the regular, but I only want to work

Amber Griffiths:

10 hours a day because I want to be with my family. Or I want to

Amber Griffiths:

have me time and me time doesn't include 40 hours of work. Decide

Amber Griffiths:

what that success looks like to you because then you'll

Amber Griffiths:

recognize it when you have it. And you can celebrate the

Amber Griffiths:

process all along the way. It also keeps you on track I know

Amber Griffiths:

too many entrepreneurs who have lost so much energy and so much

Amber Griffiths:

time going, should I do that? Should I not do that? Like is

Amber Griffiths:

that a good thing? When if you know where your success lies

Amber Griffiths:

it's your vision that you're passionate your your message and

Amber Griffiths:

your mission. When you know what that looks like, everything is

Amber Griffiths:

like what does it take me there? No, done no more energy drain

Amber Griffiths:

Newmarket constant no more thinking about it. I'm done. So

Amber Griffiths:

define what it is for you. Because it's not a universal

Amber Griffiths:

truth. It's not one thing fits all. Decide what that is for

Amber Griffiths:

you. The sampling I would say,

Jennifer Takagi:

Yeah, well, I just have to throw one thing out

Jennifer Takagi:

on there. I had a friend in we had junior high back in the day,

Jennifer Takagi:

tell him my age, we had junior high. And I had this new friend

Jennifer Takagi:

named Tina. And we lived in a little bit more affluent

Jennifer Takagi:

neighborhood than she did. And we were by far from the top of

Jennifer Takagi:

the food chain on that affluent neighborhood that we lived in a

Jennifer Takagi:

nice house in a nice neighborhood. They had a much

Jennifer Takagi:

smaller house and a little bit older neighborhood. And they

Jennifer Takagi:

weren't members of a tennis club. And so she had a sister

Jennifer Takagi:

one year older, and then a brother two or three years

Jennifer Takagi:

younger. And whenever I spent the night with him, they would

Jennifer Takagi:

invite me to go play tennis. I was never any good. But I loved

Jennifer Takagi:

going to play with him. And I got better because we played. So

Jennifer Takagi:

you didn't have the winds to contend with Oklahoma, Texas, we

Jennifer Takagi:

have lots of wind. So I don't know how it came up in our

Jennifer Takagi:

12 1314 year old conversations. But they had moved to

Jennifer Takagi:

Richardson, Texas, from another town, I don't even know where.

Jennifer Takagi:

And the parents sat down the two early teenage daughters and the

Jennifer Takagi:

son and said, We can buy a nice house in this neighborhood. Or

Jennifer Takagi:

we can buy a smaller house in this neighborhood and join the

Jennifer Takagi:

country club and play tennis. What do you want to do? And the

Jennifer Takagi:

kids made the decision and they said, Well, girls, you're gonna

Jennifer Takagi:

have to share a bedroom and have twin beds and they said fine. So

Jennifer Takagi:

like the three of us would draw straws when I spent the night

Jennifer Takagi:

who got to bed and who had to sleep on the floor? Because

Jennifer Takagi:

there were no twin beds. Right. But it was it was very

Jennifer Takagi:

interesting to me even especially to see that at a

Jennifer Takagi:

young age. Projection we all have X amount of dollars is

Jennifer Takagi:

where do we want to spend it? Absolutely. And that was just

Jennifer Takagi:

shocking to me that we'll worry to be

Amber Griffiths:

Jane, that's what do you go there parents?

Amber Griffiths:

Yeah, honestly, for?

Jennifer Takagi:

Right, like you just do whatever your parents

Jennifer Takagi:

tell you to do. Right, right.

Amber Griffiths:

I didn't get to vote about any of that.

Jennifer Takagi:

either. I just got in the car. And we moved

Jennifer Takagi:

again. I wouldn't have definitely, I don't know, nine

Jennifer Takagi:

different schools and three different states in our two

Jennifer Takagi:

different states in six different school districts or

Jennifer Takagi:

something just to get K through 12. Like, wow, yeah, it was the

Jennifer Takagi:

island though. I just went but I went with my sister.

Amber Griffiths:

Always, always go for the story. Like even if

Amber Griffiths:

it's a terrible thing, go for the story.

Jennifer Takagi:

I'd have to make up my tagline. Kagi go for

Jennifer Takagi:

the story. Absolutely. Okay, so I interrupted you. Okay. So

Jennifer Takagi:

that's your, your to do. And I love celebrate the process. I do

Jennifer Takagi:

leadership training, some. I used to do a lot on change

Jennifer Takagi:

management. And one of the key parts of a big organizational

Jennifer Takagi:

change, celebrate every step along the way to keep the

Jennifer Takagi:

enthusiasm and momentum going. When you're an entrepreneur and

Jennifer Takagi:

you're sitting in your office, do this all by yourself, like it

Jennifer Takagi:

can all feel like a grind. But if you're having a little happy

Jennifer Takagi:

dance party over every time that emails actually went out. Yeah,

Jennifer Takagi:

at the right time.

Amber Griffiths:

The calendar wasn't screwed up on timezone

Amber Griffiths:

like timezone map worked. Yes. That requires tater tots and a

Amber Griffiths:

dance.

Jennifer Takagi:

Yes, exactly. Exactly. All right. So number

Jennifer Takagi:

one, define what you mean by success,

Amber Griffiths:

all right number here by success. And I

Amber Griffiths:

think you're right, this celebrating the process, you

Amber Griffiths:

know, especially when you get into corporate, like when I was

Amber Griffiths:

working with Coca Cola, or when I was working with some of these

Amber Griffiths:

higher end like big corporations, Young Living and

Amber Griffiths:

that kind of thing. Do work on these KPIs. And they work on

Amber Griffiths:

like, here's our goals, and here's our benchmarks and blah,

Amber Griffiths:

blah, blah, and they have all these fancy words for them that

Amber Griffiths:

entrepreneurs have to but we have different semantics for

Amber Griffiths:

them. But they don't stop them. They are driven by them. And

Amber Griffiths:

they are used to like Well, I'm gonna withhold your bonus until

Amber Griffiths:

we hit this benchmark or nobody gets a raise if we don't hit

Amber Griffiths:

this you know, and they're the money thing is real, but

Amber Griffiths:

celebrate it when you get there and celebrate the 12 Awesome

Amber Griffiths:

parts before that to like you just have a meeting where nobody

Amber Griffiths:

lost their marbles and everybody could agree on something. Oh,

Amber Griffiths:

yeah. Break out the bubbly. Like, that's crazy. Cool. That's

Amber Griffiths:

huge, right? It's a different way to create your brand

Amber Griffiths:

culture, when you can celebrate the little things. And when

Amber Griffiths:

people feel acknowledged, and when they realize that I don't,

Amber Griffiths:

it's not I'm not just a number that's helping them hit this

Amber Griffiths:

goal. I'm this human that is contributing, I matter. This is

Amber Griffiths:

a big deal. So yes, absolutely define your own level of

Amber Griffiths:

success. And that's if you're in corporate, if you're

Amber Griffiths:

entrepreneur doesn't matter, define what your success looks

Amber Griffiths:

like. The second thing I would say is you have to do it your

Amber Griffiths:

way. Yes, there are certain fundamentals, certain

Amber Griffiths:

foundational pieces. I mean, even when I work with people

Amber Griffiths:

with their brand, I'm like, let's make sure you have your

Amber Griffiths:

logo, font colors, let's make sure you have the assets that

Amber Griffiths:

are in place. But you don't have to have 27 lead magnets. You

Amber Griffiths:

don't have to be on LinkedIn, if your people aren't on LinkedIn.

Amber Griffiths:

And you sure don't have to follow that you have to post 37

Amber Griffiths:

times a day, and blah, blah, especially. Because if you are

Amber Griffiths:

posting generic 37 times a day, it doesn't matter. You will

Amber Griffiths:

still not be unforgettable, you will be scrollable you will just

Amber Griffiths:

keep going. Which really is the third thing which is show up as

Amber Griffiths:

authentic. Show up and not like oh, I'm authentic. I'm the real

Amber Griffiths:

me like people see me without my makeup on. I don't care, makeup,

Amber Griffiths:

no makeup. I just don't care about that. What lights you up?

Amber Griffiths:

What fuels you? What scares the heck out of you? What? What are

Amber Griffiths:

those things that you're doing in your space in your world, the

Amber Griffiths:

way you're changing everything and the way you're impacting

Amber Griffiths:

people's lives? Share why that matters to you. Don't tell me

Amber Griffiths:

it's because I just wanted the world in a world peace and world

Amber Griffiths:

hunger. But what those are lovely, thank you very much Miss

Amber Griffiths:

America answers. Why are you doing what you do? And how can I

Amber Griffiths:

see you in that? How can I feel you? I've run people through

Amber Griffiths:

what I call a legend signature nine point test, which is just a

Amber Griffiths:

nice way of saying are you showing up as you are? Are you

Amber Griffiths:

showing up as generic and vague, because that makes you so easily

Amber Griffiths:

forgettable it skippable. People can Google the crap that you're

Amber Griffiths:

putting out there? Like it's nothing, there's nothing new.

Amber Griffiths:

The experience with you is everything. Especially like if

Amber Griffiths:

you're one of those people who likes to write stuff down on

Amber Griffiths:

your mirror, get a Sharpie and do this, like not even dry

Amber Griffiths:

erase, get a Sharpie, and put this on your mirror. The

Amber Griffiths:

experience with you is everything. That's what makes

Amber Griffiths:

you different. That's what makes you special. That's what makes

Amber Griffiths:

you awesome if that's what makes you legend. If you go through,

Amber Griffiths:

for example, you can take this right now and do this like

Amber Griffiths:

before dinner or whenever it is you're listening to this before

Amber Griffiths:

the next time you have a cocktail. Take your last email

Amber Griffiths:

you sent out. Maybe you need a cocktail while you do this. But

Amber Griffiths:

but try this. I'm a huge fan of right drunk, edit sober.

Amber Griffiths:

Whatever your version of drunk is, and whatever your version of

Amber Griffiths:

sober is. Right without censorship. Speak without

Amber Griffiths:

censorship. Just let it flow, decide who it is you're speaking

Amber Griffiths:

with. And just talk and share and connect with them as a human

Amber Griffiths:

being. Way too often we get all up in our heads. I'm working

Amber Griffiths:

with people that are in law industry. There they are

Amber Griffiths:

attorneys or paralegals educators, and their stuff comes

Amber Griffiths:

out so stiff and sterile and like chopped up he could have

Amber Griffiths:

done this. Google could have spit this out to me. Where are

Amber Griffiths:

you in this, but we get in our heads. And I'm like, I don't

Amber Griffiths:

care if it's like a tatertot coma, or a cocktail coma, I

Amber Griffiths:

don't care. Get in your space and I will not censor or hit the

Amber Griffiths:

delete button and just speak and share. So if you go back through

Amber Griffiths:

your last email that you send to somebody, remove your name.

Amber Griffiths:

Remove your photo, your logo. Read it. Can I feel of you in

Amber Griffiths:

it? Can I tell? You sent it to me? Can I feel you? Can I hear

Amber Griffiths:

you? Am I relying on your name at the bottom of it? To tell

Amber Griffiths:

that it came from you? Or the second I opened I go ah, that's

Amber Griffiths:

always how she greets me of course. Uh, do you have your

Amber Griffiths:

signature open your signature, close your signature sign off.

Amber Griffiths:

That's true. If you have blogs, or social posts or emails or if

Amber Griffiths:

you're on stage given a presentation, you should have a

Amber Griffiths:

sinister open close and sign off these this beautiful bookmarks

Amber Griffiths:

on your message and the middle part can become vulnerable. If

Amber Griffiths:

you've got those anchors and you've got anchors in the middle

Amber Griffiths:

that keep that thread going. That I can feel you because I

Amber Griffiths:

know you have seen me that makes you unforgettable. That's what

Amber Griffiths:

you get to do. So start with your last most recent email, see

Amber Griffiths:

if I can feel you your natural. I mentioned that at the

Amber Griffiths:

Playhouse or the work party on Monday. I should be able to tell

Amber Griffiths:

without all that stuff that it comes from you. If You can read

Amber Griffiths:

it, and I can't figure out that it's you. I can't figure out

Amber Griffiths:

what you want, then I'm not quite sure why you bothered.

Amber Griffiths:

Right? Because then it's just stuff. Then it's like, okay,

Amber Griffiths:

well, they told me I had to email every week well, okay,

Amber Griffiths:

here's my email. But just show off. You get to, if use your

Amber Griffiths:

natural isms, the things that you always say. I say random

Amber Griffiths:

stuff, like all the things, and it's not just the three the

Amber Griffiths:

words all the things. When I saw it, there's always the smart

Amber Griffiths:

because I know what all the things means to an entrepreneur.

Amber Griffiths:

And there's like,

Jennifer Takagi:

all the time, I repeat it, I get all the things,

Jennifer Takagi:

all the things. That

Amber Griffiths:

is your version of 1000 Jennifer ism excitable,

Amber Griffiths:

powerful, excitable, I noticed that what makes you excitable.

Jennifer Takagi:

That's our friend, Kimberly Crowe. Now she

Jennifer Takagi:

says it and I'm like, girl that

Amber Griffiths:

you're quotable. See if this makes you

Amber Griffiths:

feel your own isms. I was working with a woman who was

Amber Griffiths:

using quotes ever heard that never email because some coach

Amber Griffiths:

somewhere along the line said you should have a quote in your

Amber Griffiths:

email, like, awesome, but it's not yours. It's generic as hell.

Amber Griffiths:

It has nothing to do with your message. It's a beautiful quote.

Amber Griffiths:

But it doesn't actually reflect what you're talking about. And

Amber Griffiths:

anybody could use it. And she's like, well, I have this thing

Amber Griffiths:

that I always say, that's the quote, on your email. I want to

Amber Griffiths:

be able to tell that it's you. That's how we make connection.

Amber Griffiths:

That's how you nurture people. And it's not just throwing stuff

Amber Griffiths:

at somebody. Because honestly, if I can't tell you, then it's

Amber Griffiths:

spam. And I'm not opening it. I'm not engaging with you. It's

Amber Griffiths:

part of why 94% of lead magnets are never used. We download

Amber Griffiths:

them. We don't open them. We don't use them as because

Amber Griffiths:

there's nothing specific. There's no human connection in

Amber Griffiths:

there. It's here's a checklist. And again, awesome, I googled

Amber Griffiths:

the top 10 Things you need to do for this. What's your take on

Amber Griffiths:

it? Your voice, your perspective, your opinion

Amber Griffiths:

matters to me. I want to be able to feel the human in you. Those

Amber Griffiths:

are the three things. The long answer.

Jennifer Takagi:

Sassy, sassy, sassy. All right. So just to

Jennifer Takagi:

recap, our three things are, define what success means to

Jennifer Takagi:

you. Do it your own way, and show up as your authentic self.

Jennifer Takagi:

Absolutely. Hi, Amber so much. I'm sitting there, you know, I

Jennifer Takagi:

do these things. And My head spins, and I'm like, I have all

Jennifer Takagi:

this I need to do. And then I might go into tatertot instead.

Jennifer Takagi:

But nothing wrong with that. So tell me, do you have something

Jennifer Takagi:

you would like to give our audience for free? Is there a

Jennifer Takagi:

way to sign up with you? Do you have an upcoming event like this

Jennifer Takagi:

is free forum? You were kind enough to share your stuff? And

Jennifer Takagi:

I'm kind enough to, you know, promote you super happy? Yeah. I

Jennifer Takagi:

guess you probably going to come out on probably the 31st of

Jennifer Takagi:

July. Probably.

Amber Griffiths:

That's, that's fabulous. I will tell you what,

Amber Griffiths:

there's a couple different things. How many of your

Amber Griffiths:

audience members are speakers? Do you know?

Jennifer Takagi:

Oh, I don't think I've really done that. But

Jennifer Takagi:

guess what? I am almost at 20,500 downloads. Oh my gosh.

Jennifer Takagi:

Celebrate. Yeah, but I haven't ever really liked done it. You

Jennifer Takagi:

know, a poll. Maybe I should do a poll to a public. Speaker. Are

Jennifer Takagi:

you an author? Are you like, well? Are you an author? Are you

Jennifer Takagi:

a leader? Like where do you fall into hell? Yeah, I should do

Jennifer Takagi:

that. I should totally do that.

Amber Griffiths:

That could just be curious. Yeah, here's what I

Amber Griffiths:

would like to share with you. And it is specifically for

Amber Griffiths:

speakers. Okay, in part because if you are not speaking, we

Amber Griffiths:

should have a conversation. Because you are because you are

Amber Griffiths:

a speaker, even if you're not on stage in front of 10,000 Even if

Amber Griffiths:

you do not want to be Mel Robbins Brene Brown, even if

Amber Griffiths:

that is not where your success lies, your sales calls your

Amber Griffiths:

speaker, your social posts, your speaking Anytime you open your

Amber Griffiths:

mouth. This is your opportunity to communicate and connect with

Amber Griffiths:

your audience. So I have this device to share with you. I will

Amber Griffiths:

send you the signature close. Because not everybody has a

Amber Griffiths:

signature close. They say thank you good night, when really your

Amber Griffiths:

ending is an opportunity to remind them of what they just

Amber Griffiths:

experienced, invite them to connect further and further

Amber Griffiths:

deepen that connection. So I'm going to send you the signature

Amber Griffiths:

checklist of what elements get to be in that signature club was

Amber Griffiths:

so that even when you can't sell from stage your son from stage,

Amber Griffiths:

even if it's one person, you understand how to open the door

Amber Griffiths:

for the next opportunity to speak with them. That's your

Amber Griffiths:

signature close. So I will send that link to Jennifer. Okay,

Amber Griffiths:

that's a great tool.

Jennifer Takagi:

I will have in the show notes. And somebody

Jennifer Takagi:

wants to tell me, people are doing this on their phone. They

Jennifer Takagi:

don't want to leave their phone, guess what you're on your phone.

Jennifer Takagi:

And what is else is on the phone that show notes, and it will be

Jennifer Takagi:

a link and it will be clickable. So it'll be beautiful. It'll be

Jennifer Takagi:

easy.

Amber Griffiths:

Wonderful. And when you get done with it,

Amber Griffiths:

you're welcome. Honest to goodness, like it's so stinking

Amber Griffiths:

cool. And if you don't, if you look at that and go, Oh, Amber,

Amber Griffiths:

you are just smoking something like this wasn't helpful. I want

Amber Griffiths:

you to reach out to me. It's Amber at your brand by

Amber Griffiths:

design.com. And tell me, this didn't work for me what else you

Amber Griffiths:

got? And I'll send you something more helpful for you

Amber Griffiths:

specifically, because I don't know enough about you to give

Amber Griffiths:

you exactly the next right tool. This was amazing. But if you if

Amber Griffiths:

you're like, I don't know, remember, email me sued this

Amber Griffiths:

one. I give this a for. Like if it's an eight that needed a

Amber Griffiths:

little something. And I'll send you something better for you

Amber Griffiths:

specifically designed for you.

Jennifer Takagi:

Amber, you're just amazing. Thank you for

Jennifer Takagi:

being here today.

Amber Griffiths:

My pleasure. It's been an absolute thrill.

Amber Griffiths:

Thank you for having me.

Jennifer Takagi:

You are so welcome. Well, I'm Jennifer

Jennifer Takagi:

Takagi. I look forward to connecting with you soon. And

Jennifer Takagi:

grab your free meditation in the show notes. I have a meditation

Jennifer Takagi:

to help reduce your anxiety because like I don't really get

Jennifer Takagi:

anxiety but I know when people do, it's a thing. So grab that

Jennifer Takagi:

grab that that freebie that is my free opt in my gift for you

Jennifer Takagi:

tonight. I look forward to connecting with you soon. Thank

Jennifer Takagi:

you for taking your time to spend with me on this latest

Jennifer Takagi:

podcast and destined for success. Please take a moment to

Jennifer Takagi:

leave a review. Share it with a friend and subscribe and get the

Jennifer Takagi:

newest episodes every Monday morning. I'm Jennifer Takagi and

Jennifer Takagi:

I look forward to connecting with you soon

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About the Podcast

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Destined For Success
Destined For Success With Jennifer Takagi

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About your host

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Jennifer Takagi


I am Jennifer Takagi, an Executive Leadership + Communication Coach who teaches leaders how to play well at work so they can drive better performance from people they lead, increase profitability and create a purposeful workplace where people want to come and play—productively.