Public Speaking Secrets for Entrepreneurs with Leisa Reid | DFS 355

Leisa Reid: 00:00:00

You're so smart.

Jennifer Takagi: 00:00:05

Welcome to Destin for success. I'm your

Jennifer Takagi: 00:00:07

host, Jennifer Takagi, and today we're talking with Lisa Reed,

Jennifer Takagi: 00:00:11

public speaking secrets for entrepreneurs, as the founder of

Jennifer Takagi: 00:00:15

get speaking gigs now I'm the CEO of international speaker

Jennifer Takagi: 00:00:18

network. Lisa trains entrepreneurs how to use public

Jennifer Takagi: 00:00:22

speaking as a soul fulfilling business growth strategy. I love

Jennifer Takagi: 00:00:27

that Lisa is a self proclaimed talk doula as she helps you get

Jennifer Takagi: 00:00:32

your talk ready to rock and learn how you can get booked and

Jennifer Takagi: 00:00:35

stay booked for the rest of your career. Lisa, we go back a few

Jennifer Takagi: 00:00:39

years like we do? We go back a few years. So I don't know if

Jennifer Takagi: 00:00:45

you know this. I actually, I said it the other day, and you

Jennifer Takagi: 00:00:49

might have heard me, but I met you through Carrie Murphy. We

Jennifer Takagi: 00:00:55

had a call, then you invited me to a summit you were speaking on

Jennifer Takagi: 00:01:00

and to the audience members out there who aren't familiar with

Jennifer Takagi: 00:01:03

entrepreneurism and entrepreneurship. I didn't know

Jennifer Takagi: 00:01:07

that when she invited me to attend this summit, that she

Jennifer Takagi: 00:01:11

sent that email to her whole list. Honestly, I thought it

Jennifer Takagi: 00:01:15

only came to me, and I felt very special, and I was a little bit

Jennifer Takagi: 00:01:18

disappointed when I found out it went to her whole list. And now

Jennifer Takagi: 00:01:22

I know how that works, but I didn't at the time, but I went,

Jennifer Takagi: 00:01:25

I went to that summit. Through that summit, I met Kimberly

Jennifer Takagi: 00:01:30

Crow, who has become one of my very best friends, and we travel

Jennifer Takagi: 00:01:33

all over the world together. And I met Deanne randu, who teaches

Jennifer Takagi: 00:01:38

how to read Akashic records. And I ended up making a huge shift

Jennifer Takagi: 00:01:42

in my business. I read Akashic records, holy fire, Reiki, Body

Jennifer Takagi: 00:01:47

Code, Emotion Code and belief, code and and energetic magic,

Jennifer Takagi: 00:01:51

all forms of energy healing. And none of that would have happened

Jennifer Takagi: 00:01:56

if Lisa had not invited me, had

Leisa Reid: 00:01:59

not personally invited you to that summit. I

Leisa Reid: 00:02:02

know isn't that awesome. I love how the universe conspires in

Leisa Reid: 00:02:06

our favor.

Jennifer Takagi: 00:02:09

It does. It conspires in our favor. So And

Jennifer Takagi: 00:02:12

back then, there were three day summits like, and I had nothing

Jennifer Takagi: 00:02:15

better to do, so I was on like, for three solid days. People

Jennifer Takagi: 00:02:18

would call, what do you do? I'm like, I'm busy. I'm on a summit.

Jennifer Takagi: 00:02:21

And they're like, you're on the summit. I'm like, No, I'm a

Jennifer Takagi: 00:02:24

participant. I'm watching this

Leisa Reid: 00:02:26

now. You're on summits. You can summit all day.

Jennifer Takagi: 00:02:30

I do summit all day sometimes. So Lisa, I want

Jennifer Takagi: 00:02:33

to talk about this because, like, our talk back in the day a

Jennifer Takagi: 00:02:37

few years ago, 2020, actually, I think it was, um, our

Jennifer Takagi: 00:02:41

conversation was a little bit strategically positioned

Jennifer Takagi: 00:02:44

differently than your talk today. So I want to know a

Jennifer Takagi: 00:02:47

little bit more about this. And I love that you're the top

Jennifer Takagi: 00:02:49

doula. I love that

Leisa Reid: 00:02:51

I know even men can have babies with with me, I can

Leisa Reid: 00:02:55

make anyone have a baby. Yeah, it's just comes in a different

Leisa Reid: 00:02:59

form. It doesn't come in human form. It comes in your form of

Leisa Reid: 00:03:02

your form of your brilliance. And so yeah, I started back in

Leisa Reid: 00:03:06

2017 is when I founded the company get speaking gigs. Now I

Leisa Reid: 00:03:11

did it because people in the speaker network that I had

Leisa Reid: 00:03:15

created were always asking me for help. They wanted to get on

Leisa Reid: 00:03:19

more stages. They were wondering why we're why Lisa, are you on

Leisa Reid: 00:03:23

so many stages? What are you telling people? What are you

Leisa Reid: 00:03:26

doing? Please? Can you help me? Please? Please, please. And I

Leisa Reid: 00:03:29

did turn them away for a while because I thought I don't have

Leisa Reid: 00:03:33

time to help. You know? I don't know. And the truth is, once the

Leisa Reid: 00:03:37

maybe 87th person asked me for help, I thought, well, hold on a

Leisa Reid: 00:03:41

second, there's something here. I think I should be showing,

Leisa Reid: 00:03:46

sharing with people how to do this, and going detail details,

Leisa Reid: 00:03:50

step by step, like, what are the exact things that I do? Because

Leisa Reid: 00:03:54

it's not I didn't think it was rocket science, but I realized

Leisa Reid: 00:03:58

it is a gift I have, and it is a gift I'm willing to share with

Leisa Reid: 00:04:01

other people and help them make it their own. They don't have to

Leisa Reid: 00:04:04

do exactly how I do it, like you don't have to do it how I do it,

Leisa Reid: 00:04:07

but I love being able to customize those kind of

Leisa Reid: 00:04:11

strategies for people and help them get their message out there

Leisa Reid: 00:04:14

to more people so that they can help more people. It's it's the

Leisa Reid: 00:04:17

ripple effect that I like to do, or the reverberation effect, if

Leisa Reid: 00:04:21

I borrow from my friend Greg Bennett, that's what he calls

Leisa Reid: 00:04:23

it.

Jennifer Takagi: 00:04:25

I love that, and I love when you said how the

Jennifer Takagi: 00:04:26

universe conspires. Because many years ago, and I would have to

Jennifer Takagi: 00:04:31

find some documents to find out what year it was. It was, you

Jennifer Takagi: 00:04:34

know, probably the early 2000s maybe 2006 810, something like

Jennifer Takagi: 00:04:39

that. I was on an airplane, and I was flying from LA to DFW and

Jennifer Takagi: 00:04:45

then home to Oklahoma, and it was the biggest plane I had been

Jennifer Takagi: 00:04:49

on for a domestic flight, and it was like the three rows, four

Jennifer Takagi: 00:04:53

rows, or three seats, four seats, three seats, two aisles

Jennifer Takagi: 00:04:56

going down, which usually that for me, has typically been in.

Jennifer Takagi: 00:05:00

National, and I'm on a I'm a towards that on one side, and

Jennifer Takagi: 00:05:05

it's me and another lady, so we can, like, spread out with that

Jennifer Takagi: 00:05:08

center seat. And she goes, if you could do anything, what

Jennifer Takagi: 00:05:10

would it be? And I said, Oh my gosh, I would be a speaker and a

Jennifer Takagi: 00:05:14

trainer, because I've seen some trainers go in and they just

Jennifer Takagi: 00:05:17

cannot handle a room, and you give me the book, and I could

Jennifer Takagi: 00:05:19

walk in and just own it. And she said, Oh, well, you just put

Jennifer Takagi: 00:05:24

that out in the universe. And doors will start presenting

Jennifer Takagi: 00:05:28

themselves, and you're going to say no to multiple

Jennifer Takagi: 00:05:31

opportunities, kind of like you said no multiple times. When

Jennifer Takagi: 00:05:34

people said, How do you do that? You're going to say no multiple

Jennifer Takagi: 00:05:37

times. But the doors will keep opening, and one day you'll

Jennifer Takagi: 00:05:40

actually step through the door 100% and that's exactly what

Jennifer Takagi: 00:05:44

happened to me. So you finally stepped through the door, and

Jennifer Takagi: 00:05:47

now you're helping hundreds, if not 1000s of people on a

Jennifer Takagi: 00:05:50

consistent basis. I love it well.

Leisa Reid: 00:05:52

And to even go further with that, again, we

Leisa Reid: 00:05:54

talk about the dominoes in life. So if you're listening, it's

Leisa Reid: 00:05:57

like, what dominoes are being stacked up are? You know, if you

Leisa Reid: 00:05:59

look back, you can see them all. I started my college career. My

Leisa Reid: 00:06:05

degrees are in speech communication, my bachelor's and

Leisa Reid: 00:06:08

my master's, and I even taught interpersonal communication when

Leisa Reid: 00:06:12

I was 22 years old at the university. I taught for two

Leisa Reid: 00:06:14

years there, and I wanted to speak, but I didn't know at the

Leisa Reid: 00:06:19

time. How do you do that? Like, how do I be a speech

Leisa Reid: 00:06:21

communicator? Right? Like, you know, it's in the 90s, I don't,

Leisa Reid: 00:06:24

there wasn't really that stuff available. At least it didn't

Leisa Reid: 00:06:29

seem feasible at the time. No one was talking about that to me

Leisa Reid: 00:06:33

in the circles that I was in. And so it's no shock that by the

Leisa Reid: 00:06:37

time I'm 40, I actually start public speaking. I just, I just,

Leisa Reid: 00:06:41

I would have done it sooner. I just didn't really know I could.

Leisa Reid: 00:06:44

Was it a thing?

Leisa Reid: 00:06:45

We didn't know it was a thing. We didn't

Leisa Reid: 00:06:47

know it was a thing, especially women, you know, it's like, old

Leisa Reid: 00:06:50

white guy kind of thing. Yeah, it kind of still is. We have to

Leisa Reid: 00:06:53

take over that, by the way, we're getting there, we're

Leisa Reid: 00:06:55

getting there, for sure.

Jennifer Takagi: 00:06:58

I love that. So, you know, you never know how

Jennifer Takagi: 00:07:02

your education is going to circle back and be helpful. And

Jennifer Takagi: 00:07:06

so what do you do? How do you help people find stages and get

Jennifer Takagi: 00:07:09

booked and, like, make a living at this? This is, I mean, it's

Jennifer Takagi: 00:07:13

such a fun thing for me that, like, how do you make it grow?

Jennifer Takagi: 00:07:18

Yeah,

Leisa Reid: 00:07:18

I think the key is with entrepreneurs. And I'll

Leisa Reid: 00:07:20

differentiate. I love working with entrepreneurs who want to

Leisa Reid: 00:07:23

use public speaking to grow their business. They want to use

Leisa Reid: 00:07:26

public speaking as a marketing tool, as a business development

Leisa Reid: 00:07:29

strategy, as a way to attract their clients. It's not so much

Leisa Reid: 00:07:32

I want to be a speaker professionally for full time. It

Leisa Reid: 00:07:35

that's not the lane that I I stay in, because there are a lot

Leisa Reid: 00:07:40

of entrepreneurs who definitely are connected to their

Leisa Reid: 00:07:43

expertise. They're definitely connected to their wisdom, and

Leisa Reid: 00:07:45

they enjoy the art of teaching that to somebody else, the art

Leisa Reid: 00:07:48

of, you know, giving that knowledge to an audience. It's,

Leisa Reid: 00:07:53

it's a thrill for, as you know, Jennifer, like, for those of us

Leisa Reid: 00:07:56

who really enjoy it, it is like the best drug free drug on the

Leisa Reid: 00:08:00

market, really, it's very fun way to market your business

Leisa Reid: 00:08:03

network, get get known and find your ideal clients, because they

Leisa Reid: 00:08:08

get a little taste of your personality. They get a taste of

Leisa Reid: 00:08:11

how you teach or how you train and your concepts. And it's very

Leisa Reid: 00:08:16

attracting. Attractive. It's alluring to the people that you

Leisa Reid: 00:08:19

can help the most. You don't need to worry about helping

Leisa Reid: 00:08:22

everybody. You don't need to worry about your message landing

Leisa Reid: 00:08:24

for every single person, but the people that would really bring

Leisa Reid: 00:08:27

joy to you as clients, that's that's what we're looking and

Leisa Reid: 00:08:30

that you can help the most. So I think that's what's very fun

Leisa Reid: 00:08:33

about using speaking as a marketing tool or a business

Leisa Reid: 00:08:37

strategy. But you gotta figure out what you're going to talk

Leisa Reid: 00:08:39

about. I call that. Get your talk ready to rock. So people

Leisa Reid: 00:08:42

will come to me and they'll say, Well, I don't have my talk ready

Leisa Reid: 00:08:45

yet. I'm like, that's fine. Actually, we're going to make

Leisa Reid: 00:08:47

one anyway, so don't even worry about that. We'll get you all

Leisa Reid: 00:08:50

set up with your talk so that you know how you can what you're

Leisa Reid: 00:08:54

going to talk about, what you're going to offer. Very important,

Leisa Reid: 00:08:58

as an entrepreneur, we're not doing this for fun. Even though

Leisa Reid: 00:09:01

it is fun, we're doing it so that you can strategically align

Leisa Reid: 00:09:05

yourself with with clients

Jennifer Takagi: 00:09:08

and and like so embarrassing. I don't know. I

Jennifer Takagi: 00:09:12

can't even venture to guess how many talks I've given, how many

Jennifer Takagi: 00:09:16

associations I've spoken at. I've spoken at the state HR

Jennifer Takagi: 00:09:19

conference several times. I've done breakout sessions and I

Jennifer Takagi: 00:09:23

didn't really have anything to offer at the end. And when

Jennifer Takagi: 00:09:25

you're in a corporate setting, your offer has to be extremely

Jennifer Takagi: 00:09:28

soft and intertwined within your talk, so that people come up to

Jennifer Takagi: 00:09:33

you later and say, Wow, do you work with people? Like, how can

Jennifer Takagi: 00:09:36

I do that? Right? Like, that's how you do it. You don't make an

Jennifer Takagi: 00:09:38

offer. Like, an entrepreneurial setting would be different, but

Jennifer Takagi: 00:09:43

I never even thought about having an offer, much less what

Jennifer Takagi: 00:09:46

it could be. And you know how to position that. And I also spoke

Jennifer Takagi: 00:09:52

in front of entrepreneurs, and I didn't have an offer, I didn't

Jennifer Takagi: 00:09:55

have a next step, and I love that term, what's the next step?

Jennifer Takagi: 00:09:59

Or that question. What's the next natural step, to work with

Jennifer Takagi: 00:10:02

you, to play with you. So, yeah, all the things I didn't know for

Jennifer Takagi: 00:10:06

so many years of this journey,

Leisa Reid: 00:10:09

and that's the big, some of the biggest mistakes

Leisa Reid: 00:10:11

I'll see people make it actually, like, kind of hurt. It

Leisa Reid: 00:10:14

hurts my heart, literally, when I see someone have this great

Leisa Reid: 00:10:17

presentation and then they're like, Okay, well, if you want

Leisa Reid: 00:10:19

to, like, this is a horrible close well, if you want to reach

Leisa Reid: 00:10:22

out to me, let me know, or something like that. Like, I'll

Leisa Reid: 00:10:25

put my LinkedIn in the chat, or something like, no, don't do

Leisa Reid: 00:10:29

that. You have to be absolutely clear and not pushy. I'm not

Leisa Reid: 00:10:33

talking about being hit him over the head, salesy or anything

Leisa Reid: 00:10:36

like that. But I think of it as you being the captain of the

Leisa Reid: 00:10:39

ship, like, or the leader of the cruise, or the lead you know,

Leisa Reid: 00:10:43

the Jungle Cruise tour guide, like you are in charge of the

Leisa Reid: 00:10:46

people, the audience, and you already know this Jennifer,

Leisa Reid: 00:10:49

which is like chatting for our listeners here, but if you are

Leisa Reid: 00:10:52

planning to speak, I believe you're in charge of the safety

Leisa Reid: 00:10:55

of the room, whether it's a virtual room, a physical room,

Leisa Reid: 00:10:57

or whatever. And that means we're going to get to the other

Leisa Reid: 00:11:00

side of the island, safely, securely, and we're going to

Leisa Reid: 00:11:04

show you a bridge to the next island if you want to go on to

Leisa Reid: 00:11:06

the next island, but in a safe, nice, comfortable, natural way,

Leisa Reid: 00:11:10

like you said, it's going to naturally guide you to the next

Leisa Reid: 00:11:13

step, if that's appropriate.

Jennifer Takagi: 00:11:17

I love that, because I and I don't always do

Jennifer Takagi: 00:11:20

that, right? I don't always have, like, a good next step. I

Jennifer Takagi: 00:11:25

end my podcast with, I look forward to connecting with you

Jennifer Takagi: 00:11:28

soon, like, just, I don't know it came out naturally one time.

Jennifer Takagi: 00:11:31

I have over 350 episodes out there, and the majority of them

Jennifer Takagi: 00:11:35

in that way. And somebody goes well, if clients aren't coming

Jennifer Takagi: 00:11:38

to you, that's a terrible close. And I'm like, well, maybe it is

Jennifer Takagi: 00:11:42

a terrible close, but I'm like, that just is what comes out of

Jennifer Takagi: 00:11:46

my mouth. But I have other ways, right? Like, get my free gift

Jennifer Takagi: 00:11:50

book, your book, a call with me. Here's the link for that. I

Jennifer Takagi: 00:11:53

mean, I have different ways. But, like, my final words were,

Jennifer Takagi: 00:11:56

you know, some people say cheers, some people say out for

Jennifer Takagi: 00:11:59

deadlines, like, I look forward to connecting with you soon, but

Jennifer Takagi: 00:12:02

it was really funny when somebody goes well or this that

Jennifer Takagi: 00:12:04

bring our clients just knocking down your door, and I'm like,

Jennifer Takagi: 00:12:08

Oh, wait, no, they're not maybe I could do something different.

Leisa Reid: 00:12:12

Yeah, and you could. It doesn't mean that you don't

Leisa Reid: 00:12:14

have to. You can't say that, but you might add that quick link at

Leisa Reid: 00:12:18

the end, or clear action. I call it the grocery store test. Like,

Leisa Reid: 00:12:22

if you were standing in line at the grocery store and someone

Leisa Reid: 00:12:25

asked, well, that sounds so cool. What you do? Tell me more.

Leisa Reid: 00:12:28

How do I how do I get that or how do I get in touch with you,

Leisa Reid: 00:12:31

or whatever it is, and you say, Oh, you just go to, like, for

Leisa Reid: 00:12:33

me, it's like, go to get speaking gigs now.com/tips and

Leisa Reid: 00:12:37

you'll get more tips. I don't recommend handing out your email

Leisa Reid: 00:12:40

or phone number on a wet on a podcast or at a talk, because

Leisa Reid: 00:12:44

who's going to be writing that down? What is it like the 80

Leisa Reid: 00:12:46

sevens? You know, it's like, no, we're not. We're not 1987 where

Leisa Reid: 00:12:49

we're pulling the car over and writing down a phone number. Not

Leisa Reid: 00:12:52

doing that

Leisa Reid: 00:12:53

anymore. We didn't even have a cell phone back

Leisa Reid: 00:12:56

then. I know that's why you had to write it down on a piece of

Leisa Reid: 00:12:58

paper and go home and call.

Jennifer Takagi: 00:13:02

Okay, so wait, okay, let's just stop right

Jennifer Takagi: 00:13:04

there. What was that website again? Where do

Leisa Reid: 00:13:06

we know? Wait. Oh, do you want me to say it one

Leisa Reid: 00:13:08

more time, really clearly and slowly, I'm going to write it

Leisa Reid: 00:13:10

down clearly. Yeah, if this is if you want to speak more and

Leisa Reid: 00:13:16

you're not sure how to get started, you go to get speaking

Leisa Reid: 00:13:18

gigs now.com/tips and you will get five top tips to get more

Leisa Reid: 00:13:24

speaking gigs now, and that's free for anyone who likes to go

Leisa Reid: 00:13:28

to get speaking gigs now.com/tips, see how easy that

Leisa Reid: 00:13:31

is.

Jennifer Takagi: 00:13:33

Just rolled off your tongue. I think you've done

Jennifer Takagi: 00:13:35

this before.

Leisa Reid: 00:13:36

This is my very first time ever. One example

Leisa Reid: 00:13:42

right of an offer. Let's say one one example.

Jennifer Takagi: 00:13:45

And if you didn't catch that, that's what

Jennifer Takagi: 00:13:46

we call sarcasm. I was told recently, you have to sign this

Jennifer Takagi: 00:13:50

agreement to be in this group. There's no sarcasm. And I was

Jennifer Takagi: 00:13:53

like, Man, I'm going to sign the page, but I don't know that I

Jennifer Takagi: 00:13:56

can stick to that rule. Please call me if there's a problem

Jennifer Takagi: 00:13:59

with my behavior. I love sarcasm. All right, so I want to

Jennifer Takagi: 00:14:04

be a speaker. I want to get speaking is now, and so I'm

Jennifer Takagi: 00:14:06

going to go get your tips document. But what's one thing,

Jennifer Takagi: 00:14:10

if a listener out there is like, I have a message to share, and I

Jennifer Takagi: 00:14:15

want to start sharing it.

Leisa Reid: 00:14:19

I think the biggest challenge is sifting through all

Leisa Reid: 00:14:23

the stuff that we know combined with what if no one wants to

Leisa Reid: 00:14:28

hear that like we have, we have this courage that's backed up by

Leisa Reid: 00:14:32

fear right after that. Like, oh man. Like, if I said that, would

Leisa Reid: 00:14:36

people think I'm dumb, crazy, stupid. Like, go home, sit down.

Leisa Reid: 00:14:43

What? What are we battling? And so when I help people get their

Leisa Reid: 00:14:47

talk ready to rock, it's great because I'm a good sounding

Leisa Reid: 00:14:49

board. I will tell you if I think it's overdone, boring,

Leisa Reid: 00:14:53

generic, yawn, offensive, whatever, like, I'm gonna be

Leisa Reid: 00:14:57

honest. But at the same. In time I'm going to be listening for

Leisa Reid: 00:15:01

your brilliance, because I know that everyone, especially if

Leisa Reid: 00:15:04

they're in conversation with me about this, I know that you have

Leisa Reid: 00:15:06

brilliance you're sitting on that's not up for debate.

Leisa Reid: 00:15:09

Otherwise, we probably would never be in this kind of

Leisa Reid: 00:15:12

conversation, or, you know, we wouldn't be having this session.

Leisa Reid: 00:15:14

So my job is to help catch your brilliance and show you like

Leisa Reid: 00:15:18

here's your brilliant this is this amazing thing you just

Leisa Reid: 00:15:21

said, Tell me more about that that I've never heard. This is

Leisa Reid: 00:15:24

really cool. Let's put that in there and also teaching you that

Leisa Reid: 00:15:28

it can be in one talk. That doesn't mean you're limited to

Leisa Reid: 00:15:31

that only talk forever. Of course, you can have more talks,

Leisa Reid: 00:15:34

but we do need to start with something. We need to start

Leisa Reid: 00:15:37

something because then you're going to, you know, create

Leisa Reid: 00:15:40

slides around it or practice it, you know, give it life, and then

Leisa Reid: 00:15:42

you're going to go give it to live people, and then you're

Leisa Reid: 00:15:45

going to change a little bit, because you're going to get

Leisa Reid: 00:15:47

feedback, you're going to learn, you're going to evolve, you're

Leisa Reid: 00:15:49

going to grow. And then one day, you wake up and go, I think, I'm

Leisa Reid: 00:15:52

ready for another talk, and then you'll have the skills to create

Leisa Reid: 00:15:54

another talk, and you'll be learning at the same time, who

Leisa Reid: 00:15:57

are your ideal perspective audiences? What does that look

Leisa Reid: 00:16:01

like? What's your lifestyle like? Like, I know you're

Leisa Reid: 00:16:04

mentioning. You were mentioning your friendship with Kimberly.

Leisa Reid: 00:16:07

You guys both love to travel. I like to stay home. Kimberly

Leisa Reid: 00:16:10

knows this about me. Like, I I like to be home. So I love

Leisa Reid: 00:16:15

virtual speaking, because then I don't have to get on a plane or

Leisa Reid: 00:16:18

go anywhere. It's amazing. I love it, but that's me, so I'll

Leisa Reid: 00:16:22

do that for my clients. Like, what's your jam? What do you

Leisa Reid: 00:16:26

what's your personality? What's your business? How does this all

Leisa Reid: 00:16:28

make sense? Then we go that way. You don't have to make your plan

Leisa Reid: 00:16:31

like anybody else's. You don't have a shoulds. You don't have a

Leisa Reid: 00:16:34

have tos. It's more like, what do you want to do? What do you

Leisa Reid: 00:16:36

deeply? Deeply would bring you so much joy in your business.

Leisa Reid: 00:16:39

That's the game I'm talking about

Jennifer Takagi: 00:16:42

Kimberly. And I just wrapped up a month or so

Jennifer Takagi: 00:16:44

ago, a group coaching program. And at the end, you know, I was

Jennifer Takagi: 00:16:48

asking for a little bit of feedback, like, you know, I

Jennifer Takagi: 00:16:50

think it went really well. And two of the ladies flat out,

Jennifer Takagi: 00:16:54

said, If being successful looks like you and Kimberly, I don't

Jennifer Takagi: 00:16:58

want it. And I was like, Okay, great. Like, what do you not

Jennifer Takagi: 00:17:01

want? I don't want to travel. I said, Who? Who ever said you had

Jennifer Takagi: 00:17:05

to travel? Like, where did we put that in this, in this

Jennifer Takagi: 00:17:09

program that you have to travel? You don't, and that's my deal.

Jennifer Takagi: 00:17:13

I've had a lot of fun traveling the last three or four years,

Jennifer Takagi: 00:17:16

but one day I'm gonna wake up and go, Yeah, I don't want to do

Jennifer Takagi: 00:17:19

that anymore. Yeah. And

Leisa Reid: 00:17:21

yeah, like creating what you want, not like, Oh,

Leisa Reid: 00:17:23

they're doing it, so I have to do it. And I think it's the same

Leisa Reid: 00:17:26

with social media or any of the oh, that person's doing video.

Leisa Reid: 00:17:29

Like I, I found someone who did Pinterest, and I'm like, should

Leisa Reid: 00:17:31

I be on I mean, I was like, Huh? I never. I thought about that a

Leisa Reid: 00:17:35

while ago, and then I kind of said it, and then should I look

Leisa Reid: 00:17:37

at that? And so I did. And I looked into it, and I got really

Leisa Reid: 00:17:40

clear with myself. I'm like, Lisa, is this something that you

Leisa Reid: 00:17:45

think would be really fun, or is this just another like, You

Leisa Reid: 00:17:50

should do this because this person said that it works. What

Leisa Reid: 00:17:54

I'm currently doing is working. Do I need to add another thing?

Leisa Reid: 00:17:57

No, I don't, but I'm open to being open to like, Hmm, let me

Leisa Reid: 00:18:03

investigate that we have to check ourselves before I wreck

Leisa Reid: 00:18:06

ourselves, right?

Jennifer Takagi: 00:18:07

I know, and I did that. I met a gal who's a

Jennifer Takagi: 00:18:10

Pinterest wizard. And I don't know what happened. I used to

Jennifer Takagi: 00:18:14

have a whole lot of Pinterest, but somehow they had to cancel

Jennifer Takagi: 00:18:17

my previous account and wipe it completely out. So all the stuff

Jennifer Takagi: 00:18:20

I had is now gone. I have a new one. And after, I don't know how

Jennifer Takagi: 00:18:24

many months, I said, I haven't gotten one phone call, one text,

Jennifer Takagi: 00:18:28

one DM, I don't even have very many likes. I don't think this

Jennifer Takagi: 00:18:31

is working. And she's like, Well, do you want us to modify

Jennifer Takagi: 00:18:35

it? And I was like, Nah. I think we need to break up. Like, I

Jennifer Takagi: 00:18:37

think this is not this, yeah, and that's I thought it was good

Jennifer Takagi: 00:18:42

to go, or how you and this is my problem. And so if you're

Jennifer Takagi: 00:18:46

hearing this, just know I am very well aware this is a me

Jennifer Takagi: 00:18:49

problem, not their problem. And that is, did they really promise

Jennifer Takagi: 00:18:56

me something, or was it implied, and I assumed it was a promise,

Jennifer Takagi: 00:19:00

because I that happens like that happens to me, and I know that I

Jennifer Takagi: 00:19:04

do that, so I have to be very careful at finding what good

Jennifer Takagi: 00:19:08

came out of whatever coach or person creative that I work

Jennifer Takagi: 00:19:13

with, because sometimes, like, I hear more than the words that

Jennifer Takagi: 00:19:17

they said. So that's, again, a me problem, not a them problem.

Jennifer Takagi: 00:19:20

You have to sift through what we know, because I've kind of

Jennifer Takagi: 00:19:26

gotten in a space where quite a few people are writing a book

Jennifer Takagi: 00:19:29

and they want to put every story that's ever happened in their

Jennifer Takagi: 00:19:31

world. And it's the same thing with a talk. There's not time to

Jennifer Takagi: 00:19:35

share every single story. There's not time to say when I

Jennifer Takagi: 00:19:41

was five years old, and then go chronologically to your current

Jennifer Takagi: 00:19:45

age on how you got to where you're going, right? You have

Jennifer Takagi: 00:19:48

to, like, pick the stories that move your talk forward, but you

Jennifer Takagi: 00:19:54

do have to sift through em. It's like, I might need that for

Jennifer Takagi: 00:19:58

another talk. Let me just let. Me put that in my back pocket,

Jennifer Takagi: 00:20:02

and maybe that's for the next one,

Leisa Reid: 00:20:04

but I call it your story library, like you, while

Leisa Reid: 00:20:08

you're in a high intention spot, like you, carve out time go what

Leisa Reid: 00:20:12

stories, whether they're your own stories or client stories.

Leisa Reid: 00:20:16

Always nice when it's client stories, of course, as you

Leisa Reid: 00:20:19

develop more in your business, and you've got these success

Leisa Reid: 00:20:21

stories. Want to capture that, like, I had a client yesterday.

Leisa Reid: 00:20:26

Tell me I was a genius. I'm like, well, thank you very much.

Leisa Reid: 00:20:29

I will take that to the bank

Jennifer Takagi: 00:20:32

and he write that down the day one

Leisa Reid: 00:20:35

more time, because he came in, we got his talk

Leisa Reid: 00:20:38

ready to rock. And He came in thinking it was going to, he's

Leisa Reid: 00:20:41

like, I thought we were just going to, you know, brush up

Leisa Reid: 00:20:43

something I already had. But this is way more than I ever

Leisa Reid: 00:20:46

thought. You pulling out stuff for me that I didn't even I

Leisa Reid: 00:20:48

forgot I had. I am loving this. He sent me his slides this

Leisa Reid: 00:20:52

morning. He must have done them in the middle of the night. I

Leisa Reid: 00:20:55

don't know when he did it, but it's like, you want to have

Leisa Reid: 00:20:57

stories you can pull. I call like, when you have change in

Leisa Reid: 00:21:00

your pocket, at least, want to be like, Oh, I'm on a podcast.

Leisa Reid: 00:21:02

Let me pull this quarter out, or let me pull these keys out, you

Leisa Reid: 00:21:05

know? And they you can say them naturally and easily, and then

Leisa Reid: 00:21:09

you can interchange them really well when you're, I mean, you

Leisa Reid: 00:21:12

can even do this at a barbecue, you know what? I mean, I got

Leisa Reid: 00:21:14

booked for a big, huge medical company like to speak to all the

Leisa Reid: 00:21:18

women in their organization at a memorial day barbecue. So you

Leisa Reid: 00:21:23

don't have to be, you know, on necessarily, but when you can

Leisa Reid: 00:21:27

say what you do really easily, and you're used to saying it,

Leisa Reid: 00:21:30

and you know who your ideal clients are, and you know those

Leisa Reid: 00:21:33

stories makes it a lot easier.

Jennifer Takagi: 00:21:36

People just show up at your doorstep. At

Jennifer Takagi: 00:21:38

that point, it's that whole, I call it the clarity piece,

Jennifer Takagi: 00:21:42

because I've worked with a lot of coaches. And when you're not

Jennifer Takagi: 00:21:47

clear, when you say what you want your outcome to be, and

Jennifer Takagi: 00:21:51

then you drop a little nugget, they'll take it and run, and you

Jennifer Takagi: 00:21:55

just run behind and do whatever was suggested. And then you're

Jennifer Takagi: 00:21:59

like, Wait,

Leisa Reid: 00:22:00

did I want to do that? That was that

Jennifer Takagi: 00:22:04

where I wanted to be? So I love that. I'm very

Jennifer Takagi: 00:22:06

clear on my messaging. When I share it, people come like

Jennifer Takagi: 00:22:09

that's just a very clear, specific strategy. I love it, I

Jennifer Takagi: 00:22:15

love it. I love it. So we can find you obviously at get

Jennifer Takagi: 00:22:23

speaking gigs now.com and then if you throw in a forward slash

Jennifer Takagi: 00:22:27

tips, you get your free gift of tips you do. So this podcast is

Jennifer Takagi: 00:22:32

all around success, and we talked a little bit in the green

Jennifer Takagi: 00:22:37

room before we hit record. And most successful people, I won't

Jennifer Takagi: 00:22:43

say all, because there are some that that don't, but most

Jennifer Takagi: 00:22:46

successful people do really well, if they can communicate

Jennifer Takagi: 00:22:49

their ideas and their visions really well. And I would like

Jennifer Takagi: 00:22:56

for you to expand on that, on what does success look like for

Jennifer Takagi: 00:23:00

you and and, or take your pick like, how does speaking make

Jennifer Takagi: 00:23:06

that more

Leisa Reid: 00:23:07

relevant? For me, success looks like doing what

Leisa Reid: 00:23:10

makes your heart sing, and that might shift over time. But for

Leisa Reid: 00:23:14

me, it's really about the mission that I feel very

Leisa Reid: 00:23:19

passionate about, and that is that we all have gifts that we

Leisa Reid: 00:23:22

can share, and when we share those gifts with the people who

Leisa Reid: 00:23:24

need them the most, we are raising the higher consciousness

Leisa Reid: 00:23:27

of our entire planet. So when I'm able to help people find the

Leisa Reid: 00:23:33

courage and the confidence and the clarity to share their

Leisa Reid: 00:23:36

knowledge and their brilliance with other people, and they can

Leisa Reid: 00:23:39

offer these solutions or be a guide for others, and they can

Leisa Reid: 00:23:43

do that as many times as they can. That's feasible and

Leisa Reid: 00:23:46

comfortable, then I feel like that's the reverberation that I

Leisa Reid: 00:23:50

can make in the world to help us all lift up, and that's why I do

Leisa Reid: 00:23:54

what I do. So to me, success is make doing what makes your heart

Leisa Reid: 00:23:58

sing, and of course, having a bigger global vision of, you

Leisa Reid: 00:24:01

know, higher consciousness for the planet. And also, I'll just

Leisa Reid: 00:24:05

say, lifestyle. I think it's really easy to get caught up in

Leisa Reid: 00:24:08

hustle bustle, struggle, scramble, lifestyle. And I work

Leisa Reid: 00:24:13

three days a week. I work from home. I've got a small team of a

Leisa Reid: 00:24:18

six figure company. I love what I do, and I try to, you know,

Leisa Reid: 00:24:23

keep my eyes on the prize of like, my freedom and my joy. And

Leisa Reid: 00:24:28

I'm saying that probably because someone listening needed to hear

Leisa Reid: 00:24:31

that today. Don't get on the struggle bus. Don't, don't burn

Leisa Reid: 00:24:35

yourself out.

Jennifer Takagi: 00:24:37

Enjoy. I love that. I literally was at a

Jennifer Takagi: 00:24:41

mastermind in person, mastermind and the leader of the event

Jennifer Takagi: 00:24:48

said, if you only want to work three days a week, I want you to

Jennifer Takagi: 00:24:52

pull out your calendar right now, and I want you to block out

Jennifer Takagi: 00:24:56

the two days you're not going to work and quit scheduling things

Jennifer Takagi: 00:24:59

on those days. Is boom. And I was like, wow. And I was on the

Jennifer Takagi: 00:25:04

call with a coach just before our podcast, actually, and he

Jennifer Takagi: 00:25:07

goes, What does Friday look like for you? And I went, dude, like,

Jennifer Takagi: 00:25:11

I almost never work Fridays, but since I'm the one who got myself

Jennifer Takagi: 00:25:16

behind in this process, I'll sacrifice a Friday. But I had to

Jennifer Takagi: 00:25:20

really think about it. Am I going to sacrifice my Friday to

Jennifer Takagi: 00:25:24

do this? Because I I want all my clients on Tuesday, Wednesday,

Jennifer Takagi: 00:25:28

Thursday, so I do too.

Leisa Reid: 00:25:29

Tuesday, Wednesday, Thursday, no one can access my

Leisa Reid: 00:25:32

calendar Monday or Friday, except for me, right? I mean,

Leisa Reid: 00:25:36

yeah, that's why we're we. That's why we love each other so

Leisa Reid: 00:25:39

much. Yeah? So for me, if I will make a choice, if I have maybe,

Leisa Reid: 00:25:44

you know, there's some busier things coming up, or I'm going

Leisa Reid: 00:25:47

on vacation, or just something happens where I'm not going to

Leisa Reid: 00:25:49

be completely flexible. If the person's I can only meet on that

Leisa Reid: 00:25:52

one day, if it's that one time, that's fine. But as a rule, if

Leisa Reid: 00:25:55

you don't block it off, you're going to be working all those

Leisa Reid: 00:25:57

Mondays and Fridays. If you block it off, then you have

Leisa Reid: 00:25:59

definitely increased your odds of having some free time to

Leisa Reid: 00:26:03

yourself or doing some admin for yourself, or whatever it is that

Leisa Reid: 00:26:05

you want to do, focusing on a bigger picture for your

Leisa Reid: 00:26:08

business, but just maybe it's going to the gym or meditating

Leisa Reid: 00:26:12

or spending time with a friend, it's easy to get lost in

Leisa Reid: 00:26:16

entrepreneurial land and get stuck in there all day, every

Leisa Reid: 00:26:21

day, every hour of the day. And I don't recommend

Jennifer Takagi: 00:26:24

that. I know, right? And I, I had this

Jennifer Takagi: 00:26:29

conversation recently, like, set boundaries, like at seven

Jennifer Takagi: 00:26:34

o'clock, and in this person's a realtor, but it was like, at

Jennifer Takagi: 00:26:36

seven o'clock you can't quit answering the phone. Will people

Jennifer Takagi: 00:26:39

call? Well, personally, I would not think to call my realtor at

Jennifer Takagi: 00:26:44

seven o'clock at night, whether I was looking for a house or

Jennifer Takagi: 00:26:46

selling a house. I think that's rude. And so if they're going to

Jennifer Takagi: 00:26:50

move on to the next realtor, then maybe that's what needs to

Jennifer Takagi: 00:26:52

happen. Like, maybe, maybe you could set boundaries. So I love

Jennifer Takagi: 00:26:56

this and I love this conversation. I love the idea,

Jennifer Takagi: 00:26:59

like, of a whole, did you call it a story intention

Leisa Reid: 00:27:03

board? I call it story library, yeah, having a

Leisa Reid: 00:27:05

story library.

Jennifer Takagi: 00:27:06

Okay, um, somewhere in there, intention

Jennifer Takagi: 00:27:09

came up and I, I, I, surprisingly, I honed in on it.

Jennifer Takagi: 00:27:13

So I love that. I love that we can create this, this business

Jennifer Takagi: 00:27:19

model, business plan that we might have thought about long

Jennifer Takagi: 00:27:22

ago when we were in college, and we can make it happen. So I love

Jennifer Takagi: 00:27:26

that. Thank you, Lisa,

Leisa Reid: 00:27:27

you're welcome. Thanks for having me.

Jennifer Takagi: 00:27:29

I'm your host, Jennifer Takagi, and I look

Jennifer Takagi: 00:27:32

forward to connecting with you soon. And if you want to know

Jennifer Takagi: 00:27:35

more about your own success, you can book your call with me. Your

Jennifer Takagi: 00:27:39

success call.com how's that? Boom. I did

Leisa Reid: 00:27:43

drop the mic. What was that? I couldn't wait. Can

Leisa Reid: 00:27:45

you tell me that link again? One more time?

Leisa Reid: 00:27:48

That was your

Jennifer Takagi: 00:27:49

success. Call.com

Leisa Reid: 00:27:51

Wow. Love it. I love that you got that URL. That's

Leisa Reid: 00:27:55

awesome. You must have been so excited.

Jennifer Takagi: 00:27:57

It was fun. Alright, I'll talk to you soon.

Jennifer Takagi: 00:27:59

Lisa, thanks for joining us today. You.